Wednesday, March 21, 2012 at 9:06AM More Changes at Cablevision, AT&T's McCastle Joins as President Media Sales
Source: Cablevision Press Release
Cablevision Systems Corporation announced that Gregory McCastle will be joining the company as president, Cablevision Media Sales, effective immediately. The company also announced that David Kline, who most recently led Cablevision Media Sales, is stepping down to pursue other opportunities.
Mr. McCastle comes to Cablevision from AT&T where he served as senior vice president, AT&T Services Inc. and was a member of the senior leadership team of the AT&T Advertising Solutions organization. In his new role at Cablevision, Mr. McCastle will lead the company's advertising sales teams for Cablevision's local cable and advanced platform services, its local media properties including News 12 Networks and Newsday Media Group, and the New York Interconnect. He will be responsible for developing the company's sales strategy as well as advanced multiplatform advertising solutions for national, regional and local advertisers, and will report to Tad Smith, president of Cablevision's Local Media group.










